It's about life

[Sons to Glory!]

I'm with Ohio on this. Repetition is how we learn. Marketing people know all about this, and they claim it takes 7 exposures before someone becomes aware of the message. We use this constantly in our training biz - we have participants listen to the lesson and read it multiple times, while also putting the ideas into practice. The more repetitions you have and the more senses you engage, the better chance that it will become real to you.

It's kinda like eating - you don't just eat once, but rather a number of times a day. It's how we were created.

Of course, this can be used for good or bad.