Quote:
Originally Posted by Terry
History speaks for itself. The bi-annual trainings coincide with the formation of Living Stream Ministry. What I do not understand, with the collapse of Daystar, why did The Stream Publishers need to cease and be replaced by Living Stream Ministry?
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I'm not sure the collapse of Daystar had anything to do with the formation of LSM. Stream Publishers became LSM and this could have been for nothing more than marketing purposes i.e. charging a fee for trainings is not really what publishers do but it's what some ministries sometimes do. The word "ministry" gave it a wider range of activities that could fall under it's umbrella.
The big change was leaving LA and moving to Anaheim to set up the "Ministry Station" and all the things that came with it: corporate offices, a training center, printing plant etc. Basically it dawned on Witness Lee and some around him that religion is big business in and of itself. And this enlightening was a process e.g. when they first started charging a fee for trainings you could still take your own tape recorder and tape the meetings. Soon this was nixed and if you wanted the tapes you had to buy them from LSM. Then they came out in printed individual message form and most people bought them too especially if they were on standing order. Then they came out in the "Green Volumes". So basically you were just paying for the same message over and over and over in different formats.
Let it never be said that LSM are not masters of marketing!